As the calendar begins to turn to “the roaring ’20s” we all start to reflect and think about what we can do to resolve to do better in our personal lives, health, and of course our work. Our team sat down and brainstormed what we think are the 20 things our partners and leading higher […]
Data delivery via Informatica drives better decisions, faster 12/18/2019 – Needham, MA Leading enrollment managers need the ability to manage and make informed decisions with a complete look at their data. The ability to leverage multiple sources and touch points is paramount in a modern enrollment marketing campaign. PlatformQ Education, the leading developer of continuous […]
Our top 5 posts of the year The past year has been a transformative one for the way students and schools connect and engage. Leading institutions are catching on and recognizing that in order to stay ahead they need to layer new methods of communicating in to existing web strategies. To help you catch up […]
Insights from latest Eduventures research It likely isn’t a surprise that online learning continues to grow. As student demographics are shifting and colleges are trying to further their reach while being strategic in their budget spend, the competition for online students, and particularly online graduate students, is building. Colleges are creating strategy around expanding their […]
Modern webinars have evolved beyond the capacity of “old school” meeting software platforms We’ve all been on bad webinars. Even with the best presenters, webinars can be derailed because of the limitations of technology. Stop reading if none of these have ever happened to you: The audio of a presenter is choppy or goes in […]
How Babson College hosted an online open house to drive conversion About Babson College An independent, not-for-profit institution, Babson is accredited by the Association to Advance Collegiate Schools of Business (AACSB), the New England Association of Schools and Colleges, and the EFMD Quality Improvement System (EQUIS). In the 2018–2019 academic year, more than 2,350 undergraduate […]
We all know it. We all understand it. And yet, it’s so hard to do. What are we talking about? The common understanding that students want personalized and authentic content at each phase of their college search.
Content marketing can seem hard. This is why so many of us revert back to static drip campaigns and stuffy legacy content. What if I told you that this didn’t have to be the case … that the tools that you need to build high-impact content are already in your toolbox. […]
Recently, our team hosted a webinar with our partners at RNL sharing the latest trends in adult and online learner engagement and how leading institutions are leveraging live streaming and online chat to engage these unique audiences. Topics discussed include: The latest numbers with respect to adult learner engagement and opportunity Key considerations when developing […]
Research from RNL confirms what we all know: Students don’t like to fill out long forms. In fact, nearly half of high school seniors and over one-third of juniors acknowledge stopping filling out a form because it was too long. Of course, we also know that students want engagement from colleges and universities to be personalized at every turn. […]
How Stony Brook University Leveraged Virtual Events to Connect with Students About Stony Brook University Stony Brook is one of America’s most dynamic public universities. A center of academic excellence, Stony Brook is an internationally recognized research institution that offers all students a world-class education. Stony Brook is a large, 4-year, public university located in […]